Sharon Fletcher

Director of Marketing and Communications

Sharon's career span over 35 years of marketing and communications experience in both the corporate and nonprofit sectors to the Maddie's Fund^® team. Her experience ranges from strategic planning, brand strategy, marketing, communications, creative services and art direction, advertising, and investor relations to sales.

Sharon is a pet dog trainer and helped to found Open Paw, a global animal education nonprofit, whose mission was to help keep pet families together through lifelong connection.

Prior to Maddie's Fund, Sharon was Director of Marketing & Sales and Visitor Experience at Chabot Space & Science Center. Her focus was on earned revenue development to help meet organizational goals. Sharon's roles provided opportunities to be creative in attracting non-science audiences to explore the world of space and science. She identified, developed and managed distinctive and inspiring experiences through science programs, exhibitions, planetarium shows, rental parties and gala events. Sharon rebranded the historic Center, increasing community awareness through creative strategies in advertising, marketing communications, public relations and media. She spearheaded the redesign and re-architecture of the organization's website, restructured communications channels, and initiated its social media strategies.

Sharon's expertise was sharpened during the dot.com days of high-tech at SBC Communications as a Key Accounts Executive and as the Marketing, Creative Services & Business Development Manager for Lucent Technologies.

A California native, Sharon resides in Oakland with her husband Craig, Bernese Mountain Dog, Reggie, and Dewey, their red tabby Maine Coon cat. She enjoys crafting, sewing, photography, movies, kayaking, hiking and taking Reggie to canine circus school and romps in the snow.